THE CHALLENGE

Teamson’s objective was to improve online visibility and focus on developing their own web presence to implement a “direct to customer” business model.

At a period of significant growth, teamson were looking to engage with an external marketing agency to refresh their ecommerce website, launch ten brand-new european sites, improve brand awareness and generate direct sales. Socially Grown’s web development, SEO, PPC and sales-focused experience were the perfect fit.

THE SOLUTION

The site needed to put user experience at the forefront, whilst effectively displaying over 1000 products, with new products added weekly. The site needed to look appealing, be easily navigable and responsive, whilst offering simple back-end functionality to the internal Teamson marketing department.

Teamson was not a recognised household name and so organic search visibility was key to success. Anyone searching for a “gas fire pit” for example, needed to be signposted to Teamson.

Driven by keyword data and audience identification, Socially Grown’s team focused on priority products, driving traffic and interest to the site.

EXPERTISE USED

Working with Teamson, we delivered ten ecommerce websites for both the Teamson Home and Teamson Kids brands for the UK and Europe. With a close relationship with the client and working to their KPIs and expectations, SEO and PPC campaigns have been successfully implemented and ongoing.

WordPress & WooCommerce Development

Enterprise SEO Strategy

PPC & Google Shopping Campaigns

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